April 2011 > Website launch

Website launch

It's been almost 4 years since Alder Spring, a local bottled water company, based in Widnes, took steps to revamp and relaunch their brand. They created a stunning brand, but their website, expensive to run and maintain, wasn't inspiring visitors to contact them.

Through a workshop, MyDigitalMedia identified the key aims of the website, looked at the use of the brand that is so well established offline, and the structure of the existing 50+ page brochure website.

Providing professional photography of the offline brand, making it much more prominent in the site, reducing the number of pages to just 6 - 7 containing a clear concise message and providing copy writing services, the new website has been launched. 

Not only is the new website getting a much more positive reaction from its visitors, but it's also costing less to maintain. Built using Kentico CMS, Alder Spring can now maintain the website's content themselves with the ease of use of Microsoft Word, whilst the brand remains consistent.

A complete rewrite, check the website out for yourself:

If you have any questions, or would like further information, please contact us.

Posted: 20/04/2011 09:20:01 by Kurt Farrar | with 0 comments

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MyDigitalMedia are a small business IT consultancy specialising in web design, and web development creating high quality bespoke web solutions, and establishing our client's brands online, without a hefty price tag. Based in Widnes, Cheshire we cover all surround areas including St. Helens, Liverpool, Warrington, and Runcorn and have a number of national clients from throughout North Wales, and as far as Plymouth. Thanks to the internet, and online conferencing, we're never too far away. View our portfolio to view examples or projects that we have undertaken to date.